The Model Switching Trap: Why Locking Into One AI Provider Will Cost You Millions
The easiest way to waste millions on AI over the next three years is to treat model choice as a one-time decision. The pace of…
From AI Hype to Habit: Six lessons on Beating the 95% Failure Rate
A lot of businesses I speak to are frustrated. They’ve invested in AI projects, built flashy prototypes, but nothing has translated into real ROI. AI…
Google’s $265B Wake-Up Call: Why GEO Is Your Next Priority
When Apple’s Eddy Cue revealed that Google searches on Safari fell for the first time since 2003 during the antitrust trial, Alphabet’s shares plunged more…
OpenAI Just Nuked the AI Image Generation Playbook
Let me be straight with you: the AI image generation world just got a major shake-up, and OpenAI is leading the charge. When I first…